
PDT Marketing & Selling Lifecycle Solutions
Attract, Win and Grow with us:
Attract
Businesses that enjoy long-term success are likely to be the ones that recognise the importance of the three phases of Lifecycle Marketing & Selling. The Attract phase is about attracting new customers to your business by using a range of blended marketing activities, from social media, website optimisation and email campaigns to generate new business leads.

Email Campaigns
Emailing your prospects to generate interest and warmth and direct them to your social media, website and other marketing activities.

Social Media Management
Managing social media to generate more leads for your business.

Website Optimisation
Enhancing your website to take advantage of SEO and get your website working for you.
Win
The Win phase is about turning leads into real sales using a clearly defined sales process, incorporating consultative telemarketing at the front end to make professional introductions, find out about customer needs and aspirations and followed up by sales programmes to build a proposal and close sales.

Telemarketing (PRM)
Using our PRM framework and consultative telemarketing to generate a consistent stream of new business leads or appointments.

Sales Process & Selling Skills
Creating a sales process and improving the selling skills of your teams taking more prospects through to successful sales.
Grow
The Grow phase is about exceeding your customers’ expectations so they want to stay with you and buy more from you, through a clearly defined framework for customer care.

Customer Satisfaction Surveys & Analysis
Implementing customer satisfaction surveys to give an insight into your most important relationships, promote customer loyalty and boost sales.

Customer Care Framework & Behaviors
Providing outstanding customer care and an unparalleled experience to retain and grow more customers.

“PDT provided us with our first ever promotional video for a product launch. From initial storyboarding/ concept ideas, the team were extremely professional and friendly throughout adapting to our needs readily and effectively. The result being a promotional video which we have been able to show at numerous tradeshows and customer appointments with great results! We are grateful for their hard work in producing the video and wouldn’t hesitate in recommending them to any company.”
-Emma Jane, Business Development Manager

“We ventured out into the world of telemarketing with trepidation but having chosen PDT as our partner we have not been disappointed. They were extremely thorough during the information gathering stage and have been very patient with us. They have understood our requirements and the product offering very well and we have had many appointments already that have been well qualified and have led to meetings, proposals and business, with more in the pipeline. The team are so easy to work with! Thank you”
-Mandy Stephens, Director
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